DWAYNE ‘the rock’ JOHNSON SHARES THE MANA

As a brand that celebrates its deep connection to the land and local artisans, Teremana Tequila sought to build a culturally authentic content library. Over the course of two years, NativeFour made multiple trips to Jesús María, Mexico, documenting the origin and craftsmanship of Teremana Tequila. Working alongside our agency partner Wolfgang, the brand campaigns have been deployed across Teremana Tequila and Dwayne ‘The Rock’ Johnson’s channels.